Nature Based Olive Oil

The Challenge

The Outcome

We were tasked to design the brand identity and packaging of Nature Based Olive Oil, a small business that markets their olive oil exclusively at local farmer’s markets.

We created a bright, illustrated branding system to go with different flavors and styles of olive oil.

Project Scope

Brand Design, UI Design, Packaging Design

The Branding

We wanted to create a fun, approachable brand that would stand out at both local markets and kitchen counters. We used chili reds, sunshine yellow, olive green, and California poppy yellow. 

The Packaging

Using this color palette, we created illustrations using cartoons of various flavors in the olive oil. 

The Merchandise

We also designed tote bags, shirts, and other purchasable merchandise using the illustrated brand identity.

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